These entrepreneurs are building an alternative to the ‘old’ economy. By making products that contribute to the health of the earth, in a way that benefits everyone. By choosing natural raw materials and getting energy from sun, wind and water. But also by making things locally instead of transporting them all over the world. With respect and fair pay for all involved.
Companies that do business in this way are making the economy of the future. They are at the heart of a world we have to head to anyway. Their goal is to achieve both social and financial returns. Investors share in the financial returns. This happens in three possible ways: when the entrepreneurs make a profit and distribute it, when they sell their company, or when they take their company public and the shares are sold with a return.